In 2021, from my bedroom in Bermuda during the global pandemic, I founded Naked Zero Matcha. My goal was to create something that would resonate deeply with women like me—women who appreciate quality, are drawn to aesthetics, and seek grounding routines amid the chaos of their daily lives.
As a busy mother, I understand how difficult it can be to find moments of calm and mindfulness in our hectic schedules. Between work, family, friends, and countless responsibilities, it’s easy to lose touch with ourselves. This struggle for mindfulness and ease led me to discover the power of matcha.
Discovering the Power of Matcha
I had already fallen in love with matcha for its clean, sustained energy. Unlike coffee, which often left me jittery and anxious, matcha provided a smooth boost of energy that helped me stay focused and calm throughout the day. But it wasn’t just the energy boost that drew me in; it was the ritual itself. The simple act of preparing matcha became a cherished moment of mindfulness in my day.
As a mother and wife, finding those moments of tranquility is especially challenging. The demands of caring for children, managing a household, and maintaining a career can be overwhelming. I found that the process of whisking the vibrant green powder into a frothy drink, watching the transformation, and then savoring each sip brought me a sense of peace and presence. It was a small, daily ritual that allowed me to pause, breathe, and reconnect with myself—a moment of ease amid the busyness.
The Quest for Quality
As I delved deeper into the world of matcha, I began to notice that not all matcha is created equal. Many products on the market contained fillers, additives, and low-quality leaves, compromising both flavor and nutritional benefits. This realization was disheartening, especially for someone who had come to rely on matcha as a source of both energy and mindfulness.
Determined to find the highest quality matcha, I embarked on a journey that led me to the lush hills of Uji, Japan. There, I connected with a female-led tea farm renowned for its dedication to traditional farming methods and exceptional quality. This partnership was not just about sourcing matcha; it was about supporting other women who shared my passion for purity and excellence.
Creating Naked Zero Matcha
Working closely with the Japanese tea farmer, we developed Naked Zero Matcha—a product that embodies the essence of purity and quality. Our matcha is free from pesticides, additives, sugars, and fillers. Each step, from the careful shading of the tea plants to the precise grinding of the leaves, is done with meticulous attention to detail. The result is an ultra-premium, ceremonial-grade matcha that offers unmatched purity, sustainability, and quality in every sip.
The Ideal Customer: A Busy Woman Seeking Mindfulness
Naked Zero Matcha was created for women like me, who lead busy lives but still seek moments of mindfulness and tranquility. Whether you're a mother juggling family and career or a professional navigating a demanding job, the simple act of preparing and enjoying matcha can offer a brief respite from the chaos.
The ritual of matcha preparation is more than just making a drink—it's an opportunity to slow down, be present, and reconnect with yourself. It’s a moment to embrace a lifestyle defined by minimalism, groundedness, and inner peace. The philosophies surrounding matcha’s origins are deeply connected to ancient Japanese values of simplicity, presence, and conscious living, values that resonate deeply with those of us striving to find balance in our busy lives.
Welcome to the Naked Fam
At Naked Zero, we are committed to providing you with the highest quality matcha that not only fuels your day but also enriches your life with mindful moments.
Our ultra-premium, ceremonial-grade blend is sourced from a small, female-led tea farm in the lush hills of Uji, Japan. Each step, from careful shading to small-batch stone-grinding, is done with precision and care, without using pesticides, ensuring a clean and pure matcha. Free from fillers or sweeteners, Naked Zero Matcha provides a true, unadulterated flavor.
I invite you to experience the ritual of whisking the emerald powder into a frothy, aromatic drink, and to reconnect with nature and yourself. Discover the true essence of matcha bliss with Naked Zero Matcha. Together, we can embrace a lifestyle that prioritizes quality, mindfulness, and sustainability.
Welcome to the Naked Fam!
xo,
Sue